STB is the agency responsible for the tourism sector – you can tap into STB’s programmes if your business targets tourists.

What Does STB Do?
How Can STB Help My Retail Business?
Where Can I Get More Information?

What Does STB Do?

• STB develops and champions the tourism sector, including developing and marketing Uniquely Singapore shopping, fashion retail and other entertainment experiences.

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How Can STB Help My Retail Business?

• If your retail establishment (fashion, shopping, etc.) targets tourists/overseas visitors, you may want to:
  
  
  • offer your retail establishment or products to STB for tourist promotions or as part of STB-supported events such as the annual Great Singapore Sale (GSS).
    
    
  • participate in STB’s annual awards for tourism businesses – Singapore Tourism Awards.
    
    
  • develop flagship retail concepts and get tax incentives under the Investment Allowance (IA) Scheme for Flagship Concepts.
    
    
  • look up tourism-related retail statistics published by STB.

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Where Can I Get More Information?

Singapore Tourism Board (STB)
Tourism Court
1 Orchard Spring Lane
Singapore 247729

Tel: (65) 6736 6622
Fax: (65) 6736 9423

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