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Market Research

Researching a foreign country you want to do business in is important. By looking at the political, economic, socio-cultural and technological factors, you can assess how well your product will do in the market.

What Should I Research?
Where Can I Find Statistics Or Market Information?
Where Can I Find More Information?


What Should I Research?

At the very basic level, you need to:

  • Know your market
    Before you venture overseas, you need to be familiar with the external environment and assess the impact that political, economic, socio-cultural and technological factors could have on your product.

  • Know your product
    It is important to assess your product's suitability for the market, taking into consideration factors such as product attributes, distribution and delivery, pricing and positioning, and servicing.
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Where Can I Find Statistics Or Market Information?

Online Or Electronic Sources

  • Singapore Trade Statistics (Subscription/Fees)

    • Statistics on Singapore's imports and exports are available at International Enterprise (IE) Singapore. There is a charge for accessing this information.

    • Statistics are available on an annual, cumulative, quarterly or monthly basis. The data is categorised by imports, exports, re-exports and domestic exports.

    • The statistics are available in publications, CD-ROMs, the online database Statlink or as over-the-counter customised reports.

  • Market Information (By Country) (Free)

    • You can find out the latest statistics and regulations for more than 40 overseas markets compiled by IE Singapore.

    • You can search by country to find out about each market's modes of business entry, trade regulations, taxation rules, visa requirements and other details.

    • IE Singapore also has a database of frequently asked questions relating to venturing abroad.

Libraries And Resource Centres

  • IE Singapore Advisory Centre

    • The Centre is the only library in Singapore dedicated to providing information on overseas markets.

    • You can access country and industry reports, overseas business directories and Yellow Pages, statistics and tariff information at this reference-only library.

    • Besides publications, there are more than 16 online databases providing market, industry and company intelligence.

    • Use the free online catalogue to search for what you need before you visit the centre.

    • Location
      230 Victoria Street #10-00
      Bugis Junction Office Tower
      Singapore 188024

      Opening Hours
      Weekdays: 9am to 6pm
      Closed on Saturdays, Sundays & Public Holidays

      Enquiries and Assistance
      Local Toll-Free: 1800 437 7673
      International: (65) 6337 6628
      Email: enquiry@iesingapore.gov.sg


  • Singapore Chinese Chamber of Commerce and Industry (SCCCI) Resource Library (Free)

    • If you are looking for information on China and its provinces, visit the reference-only library at SCCCI.

    • Publications are available in Chinese and English. The library is open to SCCCI members and to the public.

      Location
      47 Hill Street #09-00
      Singapore 179365

      Opening Hours
      Weekdays: 9.30am to 12pm, 2.30pm to 5.00pm
      Saturdays: 9.30am to 12pm
      Closed on Sundays & Public Holidays

      Enquiries and Assistance
      Tel: (65) 6337 8381
      Email: corporate@sccci.org.sg

  • The National Library

    • The National Library is another great resource for doing research.

    • It houses the Lee Kong Chian Reference Library that has more than 37,000 volumes and 20 electronic databases on business.

    • You can also seek for help on research and information retrieval.

    • Visit the National Library website for location and opening hours for the Reference Library and all its branches.

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Where Can I Find More Information?

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